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Why Your Website’s Search Bar Matters More Than You Think

Have you ever tried searching for a kitchen gadget or a particular dish in a restaurant menu online, and left frustrated because you couldn’t find it? Your customers might have faced the same challenge on your website. Believe it or not, 12% of visitors might leave for a competitor’s website if they’re unsatisfied with your search results. In other words, an efficient search bar can be the difference between keeping or losing a sale!

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Boosting Sales with Rich Product Content: An Untapped Powerhouse

Ever wonder what makes Amazon’s shopping experience so compelling? The secret ingredient: rich product content. Though many Food Equipment Suppliers (FES) use it, the full potential often remains underexploited. This blog post unveils how understanding and leveraging rich product content could be the transformative factor your digital sales strategy needs.

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Mastering the Shift from Google Universal Analytics to GA4: A Game-Changer for SEO Metrics in Foodservice Equipment Industry

Did you know that an astounding 93% of web experiences kick-off on a search engine, according to 2023 data? For foodservice equipment and supply dealers, the importance of standing out amidst the vast competition on the world’s most popular search engine, Google, is paramount. Considering Google processes over 8.2 billion searches monthly, it’s essential to comprehend how your business can appear among the top results and capture relevant traffic.

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Be Aware of Facebook Phishing Scams

Did you know that 19% of social media users have fallen victim to scams on Facebook?In recent months, a surge in Facebook Meta phishing scams has posed a big threat to users, relying on their fears of losing their accounts or pages. These scams involve notifications, which that intimidate users with the prospect of account or page deletion due to supposed policy violations.

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What Is an API?

API stands for Application Programming Interface, which is a mechanism that allows two software components to communicate with each other using a set of definitions and protocols. Essentially, APIs enable different software programs to work together seamlessly, which is critical in today’s interconnected digital world.

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An Introduction to Domains: What You Need to Know

One of the most frequent requests we receive at Beedash is for assistance with managing domains from dealerships and other clients who are not well-versed in the technical aspects of web hosting. This is often due to a lack of understanding regarding the difference between a domain and a website, which can cause confusion and difficulties in managing their online presence. In this blog post, we’ll explain why it’s important for website owners to maintain domain hosting themselves.

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Protecting Your Business and Customers from Email Phishing

We recently found an article highlighting how national foodservice equipment supply company Edward Don & Company was forced to temporarily shut down some of its operations last year due to a Phishing attack. The article noted that the ransomware attack was likely caused by Qbot malware, typically delivered through email phishing.Given the disruption this attack caused Edward Don’s business operations, we want to alert our foodservice equipment supply company clients about the dangers of phishing. A successful phishing attack can cost small- to medium-sized businesses more than $1 million...

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SaaS Versus iPaaS—What You Need to Know

No matter what kind of business you manage, its success depends on digital tools. While your grandfather did not need a computer and peripheral technology tools to run his business, in today’s world, they are crucial. The digital-solution landscape seems to evolve so fast that as soon as you’ve adopted groundbreaking technology, that proverbial wheel is re-invented, or new digital tools emerge. Sometimes, though, this isn’t necessarily a bad thing.As a foodservice equipment supply company mover and shaker—you probably wouldn’t be reading this if you weren’t one—you’re undoubtedly familiar...

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Cyber Security 303: 3 Tips!

Cybersecurity is a topic most people don’t like to think about. Consider as the Internet continues to enhance and refine, malicious hackers are also refining their cybersecurity tactics. It can be easy for people to assume with our world being so vast–how could they possibly fall prey to a cyberattack?Back in the day, a bad virus could wreck your computer and files in a matter of minutes. Nowadays? Hackers are discovering advanced tactics enabling them to hold precious data for ransom in part due to the rise in electronic currencies. With work and with leisure, cybersecurity...

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