Why Your Website’s Search Bar Matters More Than You Think
Have you ever tried searching for a kitchen gadget or a particular dish in a restaurant menu online, and left frustrated because you couldn’t find it? Your customers might have faced the same challenge on your website. Believe it or not, 12% of visitors might leave for a competitor’s website if they’re unsatisfied with your search results. In other words, an efficient search bar can be the difference between keeping or losing a sale!